Tag: branding
6 entries in the ledger
On December 22, 2025, President Trump announced a new class of Navy battleships, dubbed the "Trump Class," as part of what he called the "Golden Fleet" initiative, unveiled at Mar-a-Lago. Trump said the lead ship, USS...
On December 18, 2025, the board of the John F. Kennedy Center for the Performing Arts voted to rename the institution "The Donald J. Trump and The John F. Kennedy Memorial Center for the Performing Arts." The vote...
In July 2025, the Trump administration launched "Trump Accounts," tax-advantaged savings accounts for children modeled loosely on IRAs, created under the tax and spending package signed earlier that summer. The federal...
On June 30, 2025, President Trump announced a new fragrance line, Victory 45-47, for men and women, priced at $249 per bottle with a two-for-one promotional discount. The name refers to his status as both the 45th and...
On June 16, 2025, Donald Trump Jr. and Eric Trump unveiled Trump Mobile, a licensing venture offering a $499 gold-colored smartphone (the T1) alongside a $47.45-per-month wireless plan bundling unlimited talk, text, and...
On June 14, 2025, Washington hosted a large-scale military parade marking the Army's 250th anniversary, which fell on the same date as President Trump's 79th birthday. Tanks, flyovers, and marching troops moved through...